Advisory Board Member Profile 2018
Areas of Expertise
Big Data Strategy; Big Data & Marketing; AI & Machine Learning; Blockchain & Cryptocurrency; Driving Innovation with Big Data
Mark Donovan is a technology-centric entrepreneur and executive, with a career spanning over three decades, specializing in consumer behavior and engagement.
Currently, Mark is Founder and CEO of Karmist, the first monetization platform for positive life behavior. Mark is a recognized leader in consumer engagement and innovations advisory (clients have included, SegurCaixa Adeslas, Pfizer, Walgreens, adidas, British Telecom, Bill Blass and Unilever). Over his career he has built, scaled and, in some cases, liquidated businesses with focuses ranging from proximity and contextual sensor-based mobile engagement (as COO of Thinaire), consumer mobile health, incentives and behavioral economics (as CEO of GoMed), participatory sports services and wellness (as a seed investor and board member of imATHLETE), VoIP managed services (as CEO of Flyfone International, acquired by IBN in 2005), residential real estate (as a founding executive team member of Rent.com, acquired by eBay in 2005) and think tank services (as Director of Development for Digital Evolution, IPO 1999 as US Interactive). His affiliated ventures have seen multiple liquidation events generating in excess of $900M in shareholder value and had successful international adoption in over 65 countries.
Prior to his current entrepreneurial focus, Mark worked for Mercer Management Consulting and the Strategic Planning department at the Walt Disney Company. Mark currently serves on the Board of Advisors for Emerson College and Board of Directors for imATHLETE.
In non-professional endeavors, Mark is a professionally trained classical vocalist, by way of the Tanglewood Music Center in the Berkshires, and has been an accomplished marathoner for over 29 years.
Mark is the author of multiple issued patents and has a bachelor's degree in communication from Emerson College and a master's degree in education from Columbia University. He lives with his wife and gaggle of girls in New York City.