Advisory Board Member Profile 2017
Vice President & General Manager
Areas of Expertise
Big Data Strategy;Big Data & Marketing;Big Data Technologies & Infrastructure
I work with industry leaders, challenger brands and start-ups to create and execute programs that improve corporate reputation, increase shareholder value, and accelerate brand awareness and business growth.
At PAN, we're furthering growth across our tech portfolio, with a heightened focus on those brands in need of strategic guidance and creative storytelling to help grow revenue and expand brand awareness. Specifically, I am focusing our NYC metro efforts on the continued growth of B2B tech sectors such as Adtech, Martech, Fintech, Retail Tech and e-commerce.
I'm also helping start-ups to revolutionize the retail and fashion industries for consumers through the New York Fashion Tech Lab - the premiere accelerator for Fashion Tech in the nation.
I specialize in the development and implementation of integrated promotions and media campaigns that raise the profiles and brand images of my clients that span the B2B and B2C tech categories.